Lead Product Manager, EA Mobile
Sam leads the product management & analytics disciplines at EA Mobile’s studio based in Austin, TX & Charlottetown, PE. He has worked in several analytics & PM roles on mobile, HD & social titles across Electronic Arts over the last 6 years – most recently as the lead product manager on the hit mobile game The Simpsons: Tapped Out.
How can you develop a data-driven culture in a live service game team, without losing your ability to “think big”? How can you respond intelligently to player behaviors and sentiments that are at odds with your assumptions about your game? How can you tell the difference between high engagement, and healthy engagement? This session will […]